Science-Backed Brain Health Education
Your brain's future
isn't fixed
it's shaped by you.
We translate science and neuroscience news into simple and actionable information you can use. Our mission: help you protect your cognitive future as you age.
- Science-backed guidance
- 5 Core Pillars
- Adults 40–90+
- POINTER-informed
- Evidence-based guidance
- Designed for adults 40–90+
- Grounded in the POINTER Study
- Human-centered approach
- The Framework
5
Evidence-backed pillars
Diet – Exercise – Cognitive Engagement – Social Connection – Metabolic Health
— WHO WE ARE
A platform built on science, designed for real life.
“Protecting your cognitive health is not just possible — it’s practical, and it starts with the choices you make today.”
Brain Health Forum bridges the gap between cutting-edge neuroscience and everyday decision-making. We draw on the landmark U.S. POINTER and international FINGER studies, in addition to current science literature, to give you reliable, jargon-free guidance.
— The Foundation
The 5 Pillars of Brain Health
Five interconnected lifestyle domains with strong research support for cognitive longevity.
— Resource Library
Guides, studies & presentations
Study Summary
The 5 Pillars of Brain Health
Five interconnected lifestyle domains with strong research support for cognitive longevity.
Guide
The 5 Pillars of Brain Health
Five interconnected lifestyle domains with strong research support for cognitive longevity.
Presentation
Exercise & Brain Health Presentation
Slides from our community presentation series covering the neuroscience of exercise and actionable fitness guidance.
Cognitive Reserve: What It Is and How to Build It
A downloadable guide on building cognitive reserve through education, lifestyle, and engagement.
Metabolic Health
The midlife window: why blood pressure, cholesterol, and blood sugar matter most between 40 and 65
If there’s one theme that runs through the cardiovascular and metabolic research on brain health, it’s this: the numbers that matter most for your future cognitive health are often the ones measured decades
…
Metabolic Health
One lifestyle change, three protective effects: the MIND diet, exercise, and your metabolic health
It’s easy to think of blood pressure, cholesterol, and blood sugar as three separate problems requiring threeseparate solutions. But two of the most well-supported lifestyle interventions
…
— Neuroscience Facts
Your brain is extraordinary.
70%
About 75 percent of the brain is made up of water. This means that dehydration, even in small amounts, can have a negative effect on the brain functions.
268 mph
Information zips between neurons incredibly quickly – at around 268 mph – that’s faster than a Formula 1 race car! In
2% and 20%
Your brain is an energy hog. Despite comprising only about 2% of your body’s mass, it consumes roughly 20% of the body’s total resting energy and oxygen.
∞
Your brain is constantly being wired and rewired. The process is called neuroplasticity – the brain’s lifelong ability to reorganize itself by forming and strengthening neural connections.
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— Begin Today
Start your brain health
journey today.
Science-backed guidance, practical resources, and the tools you need to make lasting changes to your cognitive health.
- POINTER-informed approach
- Practical lifestyle guidance
- Adults 40–90+
- Science-backed